Elevenshades of Design is an Ahmedabad-based interior design firm founded by Dhruvi Pandya. With a portfolio of over 40 projects across Ahmedabad, Baroda, Surat, and Mumbai, the firm specializes in creating timeless, functional spaces. Our mission was to generate high-quality leads for their business and help them attract homeowners actively looking for interior design services.
Client
Elevenshades Of Design
Year
2025
Time Span
Ongoing
Scope of work
Website + Lead Generation
Tools
❌ Standing Out in a Competitive Market: Ahmedabad has a thriving interior design industry, making it tough to stand out and capture the right audience’s attention.
❌ Filtering Out Unqualified Leads: Many inquiries come from people just exploring ideas rather than those ready to invest in a design project.
❌ Optimizing Cost-Per-Lead (CPL): Generating leads is one thing, but doing so at a cost-efficient rate was crucial to maximizing ROI.
❌ Ensuring Landing Page Conversion: A high bounce rate on the landing page could mean missed opportunities, so optimizing for conversions was essential.
✅ Precision Targeting Through Meta Ads: We ran hyper-targeted campaigns focusing on homeowners in premium localities who were actively interested in interior design, ensuring we reached the right audience.
✅ Creating a High-Converting Landing Page: We designed a minimal yet effective landing page that highlighted Elevenshades’ work, credibility, and an easy way to get in touch, reducing drop-offs.
✅ Lead Qualification & Filtering: We implemented strategic form questions and automated filtering to weed out low-intent leads, ensuring that only serious prospects were passed on.
✅ Continuous Optimization for Better ROI: By constantly analyzing campaign performance, tweaking ad creatives, and refining audience targeting, we successfully lowered CPL and increased conversion rates.
